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THE magazine for webworkers and site owners
If you own a B2B business and are working under the impression that brand identity is essential only for B2C companies, you are in for a surprise. With more saturation in the digital ...
Green marketing is a very popular term in recent times and is increasingly present in the communication strategies of companies. However, it has long been known that the “throwaway ...
Despite being a relatively new player in the social media space, TikTok has already established itself as an absolute powerhouse. The platform is insanely influential, leading the way ...
Email marketers eventually learn that periodic email validation is a must. Many find out the need to validate email addresses after experiencing a frustrating storm of email bounces. ...
Trust. It’s the backbone of any relationship. Whether you’re talking about a romantic connection, a friendship, or even the connection between a business and its customers. Simply put, ...
Every noteworthy CEO considers sales their business’s lifeblood; you won’t have said sales without strong marketing project management. Ineffective marketing managers tend to ...
The first step to any successful social media marketing strategy is choosing the right channels to focus on. You have many different social media channels available, but adding ...
Social media marketing is a popular marketing strategy used by brands to achieve their business goals. But your job doesn’t end after you publish your social media posts or launch your ...
Content marketing is essential in any digital marketing strategy if you want to attract and engage your audience. But creating an effective content marketing strategy is no easy task, ...
The riches are in the niches, as the saying goes, and there’s a lot of truth in that. For example, a conventional real estate agent may have a huge potential client base, but they also ...
Email is one of the most effective ways to engage with your audience and turn people into paying customers. You want to keep your subscribers engaged and convince them to buy or ...
Managing a marketing budget can be difficult, especially if it’s your first time doing it. There are many different things to consider, and it can be tough to know where to start. ...
When we talk about social commerce, the two terms – social media and e-commerce instantly strike our minds. And rightly so. Social commerce is the integration of e-commerce in ...
When you sit down and think about creating a visual identity for your business, you may not think about starting with your marketing strategy first. In fact, some brands go ...
You are aware of the significance of e-commerce content strategy for improving sales in e-commerce businesses unless you are completely off the grid. The issue is that some marketers ...
Let’s imagine the situation. You came up with a brilliant idea, you think it will make a revolution in the tech world and now you want to bring it to life. But the truth is even when ...